XMP Now Supports Bulk Creation of TikTok Minis Ads to Help You Capture New Traffic

XMP by Mobvista has fully integrated with TikTok's new Minis hub, enabling advertisers to scale mini games and short drama campaigns through cross-account batch creation, centralized multi-account management, and unified data analytics. This update streamlines the advertising workflow and helps global creators capture new traffic opportunities with higher operational efficiency and data-driven insights.

Recently, TikTok introduced a major upgrade to TikTok Minis, launching a dedicated hub for minis that now serves as a unified entry for both mini games and short drama minis. This update opens up new growth pathways for advertisers expanding into global markets.

In response, XMP by Mobvista has updated its integration with TikTok's official APIs. XMP now fully supports cross-account batch creation, centralized management, and performance analytics for TikTok Minis campaigns, enabling advertisers to scale campaigns more efficiently and capture new traffic opportunities within the TikTok Minis ecosystem..

How XMP Helps Advertisers Scale TikTok Minis Campaigns

Following the latest TikTok Minis update, XMP has deeply integrated with TikTok's official APIs. By combining TikTok Minis' nativead delivery capabilities with its core features, including cross-account batch creation, centralized management, and unified data aggregation, XMP makes minis advertising more efficient and manageable.

Efficient Batch Campaign Creation

When creating campaigns in XMP, advertisers simply select "Mini Program" as the campaign objective to create campaigns across multiple accounts in bulk. For short-drama campaigns that require high creative volume, users can upload assets in batches and generate multiple creative groups at once, eliminating repetitive account-level setup and enabling campaigns to scale more efficiently.

Centralized Multi-Account Management

Managing multiple accounts separately often leads to fragmented workflows and repetitive tasks, significantly reducing overall efficiency for TikTok Minis campaigns. XMP provides full bulk management capabilities for TikTok Minis campaigns, allowing advertisers to centrally control all accounts in one place. Core functions such as pausing or activating ads, adjusting budget, duplicating campaigns, and replacing creative, can all be completed simultaneously without switching accounts, helping teams save time and reduce manual effort.

Unified Data Aggregation and Analysis

Fragmented data across accounts frequently limit visibility and weaken optimization precision. XMP enables deep integration and unified aggregation of TikTok Minis campaign data across all linked ad accounts. All performance metrics are consolidated into a single dashboard, providing a unified view of all campaign data without the need to constantly switch between accounts.

The reporting interface supports multi-level performance analysis and tracks key metrics such as cost, conversion rate, impressions, and clicks. Visualized through bar charts, pie charts, and other intuitive formats, the dashboard provide clearer insights, enabling faster and more informed decision-making.

XMP always keep pace with major media platform updates, ensuring stable, efficient, and end-to-end campaign execution for advertisers. Through deep ecosystem alignment and ongoing product optimization across leading global platforms such as TikTok, XMP helps global advertisers capitalize on new opportunities like TikTok Minis and scale their international growth.